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Hex Code
Color name
RGB
HSL
CMYK
#FF0000
Red
255, 0, 0
0, 100, 50
0, 100, 100, 0
#6E0000
Lonestar
110, 0, 0
0, 100, 22
0, 100, 100, 57
#EE4054
Amaranth
238, 64, 84
353, 84, 59
0, 73, 65, 7
Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, revolutionizing the retail experience in countries like Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a subsidiary of Alibaba Group since 2016, Lazada leverages cutting-edge technology and a robust logistics infrastructure to connect consumers with an expansive selection of brands and sellers. With a vision to serve 300 million customers by 2030, the platform offers innovative solutions in online shopping, specifically through its channels like LazMall—home to over 32,000 authenticated international and local brands—and Lazada Marketplace, providing retailers with access to millions of customers.
Lazada prioritizes seamless, secure transactions through advanced financial services, promoting a smooth transition to digital payments across the region. The platform also emphasizes a cross-border shopping experience, allowing Southeast Asian brands to reach global markets while offering consumers a diverse array of products, from fashion and electronics to health and beauty. Through continuous technology enhancements, Lazada aims to redefine shopping and provide unparalleled customer experiences.
Brand industry
E-commerce and Shopping
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The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.