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Hex Code
Color name
RGB
HSL
CMYK
#AE7E12
Buttered Rum
174, 126, 18
42, 81, 38
0, 28, 90, 32
#EB6E48
Burnt Sienna
235, 110, 72
14, 80, 60
0, 53, 69, 8
#0B70AF
Denim
11, 112, 175
203, 88, 36
94, 36, 0, 31
Lazada Group, founded in 2012, is Southeast Asiaβs premier eCommerce platform, serving customers across six countries, including Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a subsidiary of Alibaba Group since 2016, Lazada has revolutionized the retail experience, thanks to its advanced technology, logistics, and payment solutions. With a vision to cater to 300 million customers by 2030, Lazada offers an extensive selection of products through its LazMall and Marketplace.
LazMall, launched in 2018, serves as Southeast Asia's largest virtual mall featuring over 32,000 trusted brands with a guarantee of 100% product authenticity and swift delivery. The Marketplace, active since 2013, enables retailers to connect with millions of customers and includes a broad array of categories such as fashion, health & beauty, and home appliances. Additionally, Lazada champions cross-border shopping, allowing consumers access to international brands while ensuring a seamless and secure transaction process. With a commitment to redefining retail, Lazada continues to enhance the shopping journey for its diverse clientele.
Brand industry
E-commerce and Shopping
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