Lazada
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Lazada's Company Logos
Lazada's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#DE142B
Crimson
222, 20, 43
353, 83, 47
0, 91, 81, 13
About Lazada
**Brand Description: Lazada Group**
Founded in 2012, Lazada Group has established itself as Southeast Asia's premier eCommerce platform, servicing Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by Alibaba Group's advanced technology, Lazada offers a vast selection of products through its innovative logistics, payment infrastructure, and digital technology, aiming to serve 300 million customers by 2030.
Lazada showcases two key offerings: LazMall, a virtual mall launched in 2018 connecting consumers to over 32,000 local and international brands with guaranteed authenticity and fast delivery, and Lazada Marketplace, which provides retailers access to millions of customers across 18 diverse categories, including health, beauty, fashion, and home appliances.
Lazada emphasizes safe and seamless transactions, catering to varying levels of e-payment adoption in the region. Its cross-border services facilitate a global shopping experience, allowing Southeast Asian consumers to access international brands while providing local sellers an avenue to reach a wider audience. The platform's commitment to redefining retail continues to resonate with a growing customer base.
Brand industry
E-commerce and Shopping
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