Paidy is a buy-now, pay-later service that lets customers shop online using a smartphone, without a credit card or advance registration. It is accepted at more than 700,000 stores, including Amazon and Qoo10. To use Paidy, shoppers select it at checkout, enter an email address and mobile phone number, then confirm the purchase with a four-digit code sent by SMS.

Paidy notifies customers of the amount due by email or text between the first and fifth day of the following month. Payment is due by the 27th and can be made at a convenience store, by direct debit, or by bank transfer; customers can also pay within the current month using the “Pay Now” option. After identity verification in the app, eligible users can access three-, six-, or twelve-installment payments.

Installment fees are free only when paying by direct debit or bank transfer. Paidy also offers a dedicated Apple payment plan and provides security information, customer support, and services for businesses seeking to accept Paidy payments