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Hex Code
Color name
RGB
HSL
CMYK
#AB0000
Bright Red
171, 0, 0
0, 100, 34
0, 100, 100, 33
#212121
Mine Shaft
33, 33, 33
0, 0, 13
0, 0, 0, 87
#EFF0F5
Athens Gray
239, 240, 245
230, 23, 95
2, 2, 0, 4
Lazada Group, established in 2012, stands as Southeast Asia's premier eCommerce platform, operating in six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. With a vision to connect the region through advanced technology, logistics, and payment systems, Lazada aims to serve 300 million customers by 2030. As the flagship of Alibaba Group since 2016, Lazada leverages superior technology and infrastructure to enhance the online shopping experience.
Lazada features two prominent offerings: LazMall, Southeast Asia's largest virtual mall, showcasing over 32,000 international and local brands with guarantees of product authenticity and rapid delivery, and the Lazada Marketplace, which empowers retailers with access to millions of potential customers, a suite of secure payment options, and comprehensive support services. Additionally, Lazada promotes cross-border trading, allowing regional brands to reach global markets efficiently. Through strategic logistics and innovative technology, Lazada transforms how shoppers engage with brands, continually pushing the envelope in retail.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #AB0000, #212121 and #EFF0F5.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.
