Claimed brand
Paleo Pet is made using only human-grade meat. No fillers, preservatives or rendered meat. Simply fresh, biologically appropriate ingredients the way nature intended.
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Hex Code
Color name
RGB
HSL
CMYK
#4C9F36
Apple
76, 159, 54
107, 49, 42
52, 0, 66, 38
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#B75F27
Tuscany
183, 95, 39
23, 65, 44
0, 48, 79, 28
Paleo Pet is a brand that was founded in 2021, a pandemic born business at Parañaque. Paleo Pet was born from a simple idea. To find the most convenient way to feed our new furbaby, Tiger, the most nutritious, healthiest food possible.
Inspired by the vision of the late Doc Joseph P. Olarve, DVM, Paleo Pet PH emerged amidst the challenges of the 2021 pandemic. Driven by a simple yet profound mission – to provide optimal nutrition for beloved pets like Tiger – our journey began.
Founded in Parañaque, Paleo Pet embodies a commitment to crafting wholesome, nutritious pet food for furry companions, ensuring their health and vitality. We make our products in small batches, allowing us to carefully oversee quality, freshness, and consistency in every pouch. As we grew, our responsibility as a food provider for pets expanded, prompting us to collaborate with industry experts to enhance our accountability and quality.
Initially, it was a challenge to find local expertise in manufacturing pet food with prime cuts of human-grade meat, a niche field at the time. Through persistence, we connected with Doc Joseph Olarve, DVM, then the Director of the UP Veterinary Teaching Hospital, who was also an Assistant Professor in the Department of Basic Veterinary Sciences. With his extensive background in veterinary medicine and animal science, Doc Olarve conducted pivotal studies for Paleo Pet, leaving an indelible mark on our mission.
Today, we are honored to have Doc Joan Molina, DVM, a University of the Philippines graduate with a strong background in product development and regulatory concerns in the veterinary and animal industry, as a cherished member of our team. Additionally, our commitment to quality is reinforced by Vincent Paul Ablaza, RND, FSCO, a Licensed Food Safety Officer from the University of the Philippines Los Baños - Institute of Human Nutrition and Food, who ensures our manufacturing practices meet the highest standards.
Company type
Privately Held
Year founded
2021
Company size
11-50 employees
Human-grade meat pet food
Shelf-stable meat pouches
Small-batch pet treats
Dog and cat meal bundles
How do I download the Paleo Pet logo?
The official Paleo Pet logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What does Paleo Pet's branding look like?
The Paleo Pet wordmark pairs a bold, rounded “PaleoPet” name with an outlined dog-and-cat profile mark, usually in black against a light ground. Its visual system combines heavy, compact display lettering with simpler supporting text, black-and-white brand elements and vivid, natural pet photography; clean product layouts and playful paw-and-pet motifs keep the overall presentation friendly and practical.
What are Paleo Pet's brand colors?
The Paleo Pet color palette uses the hex codes #4C9F36, #FFFFFF and #B75F27.