Lazada

**Lazada Group** is Southeast Asia's premier eCommerce platform, founded in 2012 and operating across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. With a mission to connect consumers with an extensive selection of brands and sellers, Lazada aims to serve 300 million customers by 2030. As part of the Alibaba Group since 2016, Lazada benefits from advanced technology and logistics infrastructure, ensuring efficient supply chain management and secure transactions.

The platform features **LazMall**, Southeast Asia's largest virtual shopping mall, offering over 32,000 international and local brands with guaranteed product authenticity and customer satisfaction policies. **Lazada Marketplace** empowers retailers with access to millions of customers, providing tools for secure payments and marketing analytics across 18 product categories, including health, beauty, fashion, and home goods. Additionally, Lazada's **cross-border operations** connect Southeast Asian brands with global markets, ensuring quick delivery through Alibaba's logistics network. By leveraging innovative technology, Lazada enriches the shopping experience, making it a destination for both commerce and entertainment.