Payam Avaran Parsian is a software and digital services company helping businesses build and grow their online presence. Drawing on years of experience, it provides custom website design and user interface services, including websites for corporate, ecommerce, and tourism businesses. Its digital marketing work covers search engine optimization, Google Ads, social media and content marketing, and conversion rate optimization, alongside website consulting and support.

The company also offers digital transformation consulting, advising organizations on product and business management, IT infrastructure, software engineering teams, and tailored software solutions. Its products include Harmony, an extensible content management platform designed with Persian-language SEO standards and organizational use in mind; a veterinary hospital information system for managing patient, treatment, medication, and financial records; and Hooman, software that manages customer communications through telephone systems and records call histories.

Payam Avaran Parsian additionally provides an online bulk SMS platform for managing campaigns by location or audience.