Partnership for Children is a brand that offers a range of school-based programs aimed at helping young children worldwide effectively communicate, cope with anxieties and difficulties, and develop essential life skills. Their programs, such as Zippy's Friends, Apple's Friends, and Passport, dedicate at least one session to discussing the topic of death and dying, which has proven to be highly valuable for children as young as five and six years old. Partnership for Children recognizes that talking openly about death with children can actually alleviate their worries and concerns.

They encourage adults to be honest with children about death, allowing them to ask questions and openly discuss their feelings. By providing clear and honest information, Partnership for Children helps children develop a better understanding of death and allows them to express their emotions in a healthy and constructive manner. Through their initiatives, Partnership for Children strives to foster an environment where children feel comfortable discussing death and can contribute to their own emotional well-being