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Hex Code
Color name
RGB
HSL
CMYK
#664F1A
West Coast
102, 79, 26
42, 59, 25
0, 23, 75, 60
Lazada Group, established in 2012, stands out as Southeast Asia’s premier eCommerce platform, serving six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As part of the Alibaba Group since 2016, Lazada leverages advanced technology and robust logistics to revolutionize retail in the region. With ambitions to reach 300 million customers by 2030, Lazada offers a diverse range of products and services.
Among its key offerings is LazMall, the largest virtual mall in Southeast Asia, connecting shoppers to over 32,000 authentic international and local brands with guaranteed fast delivery and a generous return policy. Additionally, the Lazada Marketplace allows retailers to access millions of potential customers, providing essential services such as secure payments, customer support, and marketing analytics.
Lazada’s cross-border initiative facilitates international brand access for Southeast Asian consumers, featuring offerings from markets including China, Japan, and the United States. This comprehensive approach, backed by Alibaba’s infrastructure, enables a secure, seamless shopping experience catering to the region's evolving demands.
Brand industry
E-commerce and Shopping
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The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.