Persistencia Digital

Persistencia Digital is a creative technology and digital production brand based in Barranquilla, Colombia. It develops immersive experiences and interactive content for events, product launches, brand activations, and digital campaigns. Its services span augmented reality, 360-degree and virtual reality experiences, immersive mapping, 3D video mapping, CGI brand content, AI-generated brand avatars, interactive VR games, live activations, interactive installations, and web development with 3D elements.

The studio combines software development, digital marketing, audiovisual production, and live entertainment to shape projects around each client’s needs. Its work includes camera-based experiences that run without special sensors, games with leaderboards and data capture, and interactive content for screens, event spaces, and VR headsets. It also creates 3D websites and landing pages that let visitors explore products or interact with branded characters.

Persistencia Digital focuses on producing the experience and its content; venues, screens, projectors, equipment, and technical installation are generally supplied by the client’s venue or technical provider. Its online catalog offers browser-based demonstrations of many of its services.