Pianeta Sport

Pianeta Sport is a specialist sports retailer and consultancy based in Massafra, in Italy’s Taranto province. Founded in 1991 by Giovanni Santovito, the business combines sporting experience with technical expertise to help customers choose equipment suited to their needs. Its main specialism is running, while its services also support walking, fitness, trail and mountain running, athletics, team sports, rehabilitation, and everyday comfort.

Customers can receive biomechanical and postural assessments using specialist sports-medical equipment, including gait and running analysis, pressure assessment, and foot evaluation. The team provides professional product advice, footwear testing, and fitting and testing of custom insoles, orthoses, and prostheses. Services also include personalized training and recovery programs, injury-prevention guidance, and technical product assistance.

The shop offers footwear for running, trail, walking, fitness, tennis, football, and other activities, alongside custom insoles, sportswear, accessories, compression garments, and multisport GPS devices, heart-rate monitors, and stopwatches. Pianeta Sport also supplies sports teams and organizations, supports sporting events, and promotes local running and active-lifestyle initiatives through its community association.