Picel Media Group is an Indonesian media company specializing in content creation, with a strong focus on technology, gadgets, laptops, PCs, and gaming. Established in 2018, Picel Media Group has been providing informative and engaging information to over 40,000 subscribers and has garnered more than 7 million views. The journey of Picel Media Group began with Eldo Sinurat, the founder, who had a passion for technology, particularly laptops and PCs.

Joined by his friend Gilbert Hutabarat, they started creating Youtube content under the name ELDO GAMING in January 2017. Initially, their videos covered various topics, including gaming and gadget unboxing. In July 2017, ELDO GAMING transformed into Picel Media Group, symbolizing their commitment to becoming a proper media company that caters to a wide range of interests.

They shifted their focus to topics such as computer, laptop reviews, and tutorials. With the growing popularity of their content, especially their Hackintosh tutorials and laptop reviews, Picel Media Group attracted a larger viewership and gained exposure to renowned brands. This allowed them to further expand their video releases.

In 2020, during the COVID-19 pandemic, Picel Media Group experienced significant viewership growth and increased collaboration opportunities with various brands. They expanded their team and moved to a larger studio space to accommodate their production needs. In October 2020, the brand underwent a transformation with a fresh and memorable logo design.

The enthusiasm to develop their channel continued, resulting in the formation of a new spin-off channel, Picel Main Game, dedicated to gaming content. In March 2021, PMG Fams was established to share behind-the-scenes glimpses of Picel Media Group and personal stories of the founder. This channel aimed to provide a more personal connection with the audience.

As of January 2023, Picel Media Group restructured and introduced the PicelTekno channel, which serves as a holding company for their existing channels. Eldo, the founder, elaborated on these changes, including the initiation of Picel Toys Time, the introduction of PMG Studios for video production assistance, and the establishment of Picel Tech Partner. Picel Media Group's journey began as a hobby and has grown into a platform that positively impacts viewers, clients, and partners.

You can find them on various social media platforms and their Youtube channels, where they continue to deliver informative and engaging content about technology