Pil is a personal finance and lifestyle management brand offering a smart app to help users organize their money and make more informed financial decisions. The app brings assets together in one view, including bank accounts, gold, foreign currency, cars, and other investments. Users can record income and expenses, review reports and spending habits, set financial goals, and receive automatic expense categorization and alerts to help control their budgets.

Pil also provides market information and tools for comparing investment options, including current prices for assets such as dollars, coins, and gold, alongside guidance for understanding market trends. Its financial consultation service addresses questions ranging from borrowing and home purchases to household budgeting and insurance, with suggestions informed by users’ circumstances. The service is designed for people with different work and income situations, including freelancers and students, as well as those with regular salaries. Many core features, such as expense and income tracking, reports, and live price information, are available free. Pil is offered for Android, iOS, and the web.