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Hex Code
Color name
RGB
HSL
CMYK
#E61C1C
Alizarin Crimson
230, 28, 28
0, 80, 51
0, 88, 88, 10
#6E5600
Cinnamon
110, 86, 0
47, 100, 22
0, 22, 100, 57
#FACA51
Saffron Mango
250, 202, 81
43, 94, 65
0, 19, 68, 2
Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, embodying a retail revolution across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Leveraging cutting-edge technology and logistics capabilities, Lazada connects a diverse region, aiming to serve 300 million customers by 2030. As the regional flagship of Alibaba Group since 2016, Lazada offers an extensive marketplace featuring over 32,000 internationally recognized brands through LazMall, which guarantees product authenticity and swift delivery.
The platform also enables sellers via Lazada Marketplace to access millions of potential buyers, providing essential services such as secure payments and customer support across 18 categories, including fashion, health, and home appliances. Additionally, Lazada's cross-border offerings connect local brands with global consumers, featuring products from regions like China, the US, and Europe. With a commitment to seamless and secure transactions, Lazada continues to enhance the shopping experience, making it a go-to destination for both retail and entertainment in the region.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: light logo and dark icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #E61C1C, #6E5600 and #FACA51.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.