PLAN-B Inc. is a digital marketing company focused on helping clients achieve measurable results. Guided by its mission to bring “!” and “♡” to people around the world, the company emphasizes customer focus and aims to provide solutions suited to each client’s needs. Its services combine technology with attentive customer support to help businesses meet and exceed their marketing goals.

PLAN-B offers a range of digital marketing services through a one-stop approach, including search engine optimization, paid search advertising, website development, and analytics. Its Marketing DX business supports marketing activities with internally developed products and ongoing customer success assistance. The company also provides social commerce support, designing strategies that use short-form video, livestreaming, creators, and social content to connect discovery with purchasing and generate sales.

In addition to client services, PLAN-B shares marketing information through its PINTO! owned media, covering topics such as SEO, online advertising, influencer marketing, and website creation.