Plan B Media

Plan B Media is an out-of-home (OOH) advertising company positioning itself as one of Asia’s leading providers of diverse media solutions. Its network connects brands with consumers across everyday settings through advertising formats designed for different audiences, locations, and stages of the customer journey. In Thailand, its portfolio includes classic billboards and street furniture, transit media on buses and the BTS and MRT systems, digital billboards, retail screens, and advertising across airports. The company also highlights international partnerships and media coverage in markets including New York, Singapore, Malaysia, and Laos.

Plan B Media combines media planning with creative and technology-led campaign solutions. Its OOH innovations include interactive experiences, customized digital displays, live digital campaigns, 3D illusion formats, and programmatic advertising; its MAGNETIC platform offers campaign-performance reporting. Beyond media placements, the company provides brand engagement through sports, esports, football, international broadcasts, combat sports, running, and music. Its services are intended to help advertisers reach consumers in relevant environments and create memorable brand experiences.