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Hex Code
Color name
RGB
HSL
CMYK
#DE142B
Crimson
222, 20, 43
353, 83, 47
0, 91, 81, 13
Lazada Group, established in 2012, stands as Southeast Asiaโs premier eCommerce platform, seamlessly connecting consumers and sellers across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by Alibaba Group, Lazada envisions serving 300 million customers by 2030, with an extensive selection of brands and a commitment to innovation.
Central to its success are Lazada's core pillars: logistics, technology, and payments. With a robust logistics network featuring fulfillment centers in 17 cities, Lazada ensures quick and efficient delivery of products. Their advanced technology, highlighted by Project Voyager, leverages real-time data to enhance user experiences, catering to evolving consumer needs.
Lazada hosts LazMall, the largest virtual mall in Southeast Asia, featuring over 32,000 trusted brands with a guarantee of product authenticity and fast delivery. Additionally, Lazada Marketplace offers retailers access to millions of customers with comprehensive services, while its cross-border capabilities enable local brands to reach international markets. Lazada is truly redefining retail in the region.
Brand industry
E-commerce and Shopping
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