POGY

POGY is a digital platform designed to support the everyday health and wellbeing of horses by bringing horse owners and equine therapists together in one app. It helps owners continue beneficial routines between appointments, while enabling therapists to document findings, assign exercises and follow each horse’s progress.

The app offers a library of more than 100 exercises across 13 categories, including stretching, massage, mobilisation, groundwork, taping, and pads and mats. Video-based, step-by-step instructions and varying difficulty levels help users select suitable activities. Owners can create horse profiles, follow individual exercise plans, track activity and progress, and access educational material about equine anatomy, communication and care. They can use the exercise library independently or connect with a therapist to collaborate on plans.

For equine physiotherapists, osteopaths, chiropractors and trainers, POGY provides customer and horse records, digital assessment documentation, exercise assignment and client management tools. Therapists can also create custom exercises. POGY offers Freemium, Premium and Enterprise options for owners and professionals, with features and profile or client allowances varying by plan.