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Hex Code
Color name
RGB
HSL
CMYK
#888888
Gray
136, 136, 136
0, 0, 53
0, 0, 0, 47
#EB6E48
Burnt Sienna
235, 110, 72
14, 80, 60
0, 53, 69, 8
#010722
Blue Charcoal
1, 7, 34
229, 94, 7
97, 79, 0, 87
Lazada Group, founded in 2012, is Southeast Asia's premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As part of the Alibaba Group since 2016, Lazada leverages cutting-edge technology and robust logistics capabilities to connect consumers with a vast selection of local and international brands. The company's logistics infrastructure features fulfillment centers in 17 cities, ensuring efficient delivery of products.
Lazada offers two main product lines: LazMall and Lazada Marketplace. LazMall, launched in 2018, serves as a virtual mall with over 32,000 brands, guaranteeing product authenticity and quick delivery. Meanwhile, the Lazada Marketplace empowers retailers to reach millions of customers, providing comprehensive support, secure payments, and data analytics across 18 product categories. Additionally, Lazada's cross-border initiatives facilitate international shopping, connecting Southeast Asian consumers to global markets. With a commitment to enhancing the shopping experience, Lazada is setting the pace for a retail revolution in the region.
Brand industry
E-commerce and Shopping
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