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Hex Code
Color name
RGB
HSL
CMYK
#A26F3F
Cape Palliser
162, 111, 63
29, 44, 44
0, 31, 61, 36
Lazada Group, founded in 2012, is the premier eCommerce platform in Southeast Asia, operating in six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a subsidiary of Alibaba Group since 2016, Lazada leverages cutting-edge technology, robust logistics, and innovative payment solutions to transform the retail experience for its customers.
Lazada offers a vast selection of products through two main platforms: LazMall and Lazada Marketplace. LazMall, launched in 2018, connects shoppers with over 32,000 authentic local and international brands, ensuring fast delivery and a hassle-free return policy. Meanwhile, Lazada Marketplace provides retailers with essential tools and services to reach millions of potential customers across 18 diverse categories, from health and beauty to electronics and home appliances.
Lazada's mission includes enhancing cross-border commerce, allowing Southeast Asian brands to access global markets while offering international products to local consumers. With a focus on secure transactions and customer satisfaction, Lazada stands at the forefront of Southeast Asiaโs retail revolution.
Brand industry
E-commerce and Shopping
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