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Hex Code
Color name
RGB
HSL
CMYK
#AE7E12
Buttered Rum
174, 126, 18
42, 81, 38
0, 28, 90, 32
#00D6E9
Bright Turquoise
0, 214, 233
185, 100, 46
100, 8, 0, 9
#93D3EE
Cornflower
147, 211, 238
198, 73, 75
38, 11, 0, 7
Lazada Group, founded in 2012, is the leading eCommerce platform in Southeast Asia, operating in six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a subsidiary of Alibaba Group, Lazada leverages cutting-edge technology and comprehensive logistics systems to provide an extensive selection of products and services. Their platform features LazMall, the largest virtual mall in the region, offering shoppers access to over 32,000 trusted local and international brands, with guarantees for product authenticity and prompt delivery.
Additionally, the Lazada Marketplace allows retailers to reach millions of customers, supported by secure payment options and robust customer service. Lazada’s commitment to cross-border trade enables Southeast Asian consumers to access global brands while allowing local sellers to penetrate international markets. With its advanced technological infrastructure, Lazada continuously enhances the shopping experience, ensuring safe transactions and personalized services.
Aiming to serve 300 million customers by 2030, Lazada is at the forefront of redefining retail in the region
Brand industry
E-commerce and Shopping
Company type
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Year founded
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How do I download the Lazada logo?
The Lazada logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #AE7E12, #00D6E9 and #93D3EE.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.
