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Hex Code
Color name
RGB
HSL
CMYK
#986C27
Kumera
152, 108, 39
37, 59, 37
0, 29, 74, 40
#0045AA
Cobalt
0, 69, 170
216, 100, 33
100, 59, 0, 33
#93D3EE
Cornflower
147, 211, 238
198, 73, 75
38, 11, 0, 7
Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a crucial player in the region's retail landscape, Lazada connects a diverse customer base through advanced technology, logistics, and payment solutions. With aspirations to serve 300 million customers by 2030, the platform offers an extensive range of products from over 32,000 local and international brands through its flagship virtual mall, LazMall, which guarantees product authenticity and quick delivery.
Through its Marketplace, launched in 2013, Lazada provides a comprehensive service package for retailers, enabling them to access millions of customers while offering support in secure transactions and marketing analytics. Additionally, Lazada's cross-border initiatives help local brands reach global audiences, backed by Alibaba's extensive technology and logistics infrastructure. With a commitment to innovation and customer satisfaction, Lazada continues to redefine the shopping experience in Southeast Asia.
Brand industry
E-commerce and Shopping
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