Unclaimed brand
With its initiative, Porsche is launching a global series of experiences in art and design to engage with the creative community in a new and sustainable way.
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Hex Code
Color name
RGB
HSL
CMYK
#9D8201
Olive
157, 130, 1
50, 99, 31
0, 17, 99, 38
#D5E9F7
Link Water
213, 233, 247
205, 68, 90
14, 6, 0, 3
#070707
Cod Gray
7, 7, 7
0, 0, 3
0, 0, 0, 97
Porsche's "The Art of Dreams" initiative is a global exploration of art and design, engaging with the creative community in innovative and sustainable ways. Through immersive experiences, the initiative delves into the theme of dreams from various perspectives, inspiring positivity and optimism among viewers. Collaborating with renowned artists like Numen/For Use, Chris Labrooy, Ruby Barber, and Cyril Lancelin, Porsche presents breathtaking artworks across the globe, from Milan to Miami, Paris to Singapore.
These interactive showcases highlight the deep connection between art, design, and dreams, fostering cultural engagement and contributing to vibrant communities. Additionally, Porsche teams up with Vitra to offer the limited Porsche Pepita Edition, a collection of iconic designs blending craftsmanship and innovation. "The Art of Dreams" embodies a vision of a utopian future, inviting audiences to dream big and embrace the beauty of artistic expression in a world where imagination knows no limits
Brand industry
Arts and Entertainment
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