Unclaimed brand
POSHAN Abhiyaan aims to achieve improvement in key nutrition parameters for both children and women. The Jan Andolan and community mobilisation efforts are an essential component for effective implementation of the POSHAN Abhiyaan.
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Hex Code
Color name
RGB
HSL
CMYK
#F58634
Jaffa
245, 134, 52
25, 91, 58
0, 45, 79, 4
#41464B
Mako
65, 70, 75
210, 7, 27
13, 7, 0, 71
#FFCB94
Peach Orange
255, 203, 148
31, 100, 79
0, 20, 42, 0
POSHAN Abhiyaan is an initiative focused on improving key nutrition parameters for women and children. Its central purpose is to support better nutrition outcomes for these groups, with community participation recognized as an important part of effective implementation. A defining element of the initiative is Jan Andolan, or a people’s movement, which emphasizes community mobilization in support of its nutrition objectives.
Rather than presenting a commercial product range, the information available describes POSHAN Abhiyaan through its mission and its approach to engaging communities. The initiative’s work is framed around both the desired improvement in nutrition indicators and the collective effort needed to help achieve it. By making Jan Andolan an essential component, POSHAN Abhiyaan highlights the role of public involvement in carrying out its aims.
Its focus on women and children, together with its emphasis on mobilization, provides a concise picture of the programme: improving key nutrition parameters through an implementation approach that includes community engagement
Brand industry
Law and Government
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What are Poshan Abhiyaan's brand colors?
The Poshan Abhiyaan color palette uses the hex codes #F58634, #41464B and #FFCB94.
The Poshan Abhiyaan name, logos and brand assets are trademarks of Poshan Abhiyaan and its affiliates. Brandfetch isn't affiliated with or endorsed by Poshan Abhiyaan. Their use is subject to Poshan Abhiyaan's brand guidelines.