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Hex Code
Color name
RGB
HSL
CMYK
#2ABBE8
Picton Blue
42, 187, 232
194, 81, 54
82, 19, 0, 9
Lazada Group, established in 2012, stands as Southeast Asia's premier eCommerce platform, serving customers across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As the regional flagship of Alibaba Group since 2016, Lazada leverages cutting-edge technology and logistics to redefine online retail experiences. With an extensive selection of over 32,000 brands, LazMall, launched in 2018, guarantees 100% product authenticity and offers fast delivery alongside a flexible return policy, making it the region’s largest virtual mall.
Through the Lazada Marketplace, thousands of retailers gain instant access to millions of potential customers, supported by secure payment systems and customer service. Catering to diverse needs, it features products across 18 categories such as fashion, home appliances, health & beauty, and more. Additionally, Lazada's cross-border service allows consumers to explore international products from established markets including the US and Europe. With a vision to reach 300 million customers by 2030, Lazada continues to push the boundaries of eCommerce in Southeast Asia.
Brand industry
E-commerce and Shopping
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