Precise Consulting

Precise Consulting is a Milan-based advertising consultancy serving brands, agencies, small and medium-sized businesses, and companies with local networks. Combining media strategy, programmatic expertise, and technology development, the boutique helps clients plan and activate measurable campaigns without the scale or costs of a large agency. Its services include media audits, annual planning, channel selection, KPI and reporting, product strategy, go-to-market support, and technology partnerships.

The team specializes in addressable media, including Connected TV, digital audio, streaming, and digital out-of-home advertising, with options for geographic and audience targeting. Precise Consulting also develops proprietary advertising products. Precise TV Ad combines creative production, programmatic media buying, and measurement to bring streaming and Connected TV campaigns to businesses, with targeting and cross-device attribution.

Its modular 2wallet platform uses Apple, Google, and Samsung digital wallets for advertising and employee communications, with loyalty and live-event features also planned. The company emphasizes direct client relationships, transparent recommendations, practical execution, and rapid campaign readiness, typically within 7–10 days