Pride & Pinion is a luxury watch retailer and marketplace founded by watch enthusiast Nico Leonard. Based in Belfast, the company serves collectors and buyers in the UK and internationally, offering a curated range of new, unworn and pre-owned timepieces. Its selection spans established brands including Rolex, Patek Philippe, Audemars Piguet, Richard Mille, Omega, Cartier, TAG Heuer, Ulysse Nardin, Raymond Weil, Casio and Garmin, with options from everyday watches to rare and limited-edition collector pieces.

The company buys, sells and trades luxury watches, and can help customers source sought-after models. Pride & Pinion says its watches are authenticated and inspected, while its in-house experts provide guidance and valuations through the selling process. Customers can shop online or visit its boutique at The Merchant Hotel in Belfast by appointment. The retailer also offers worldwide delivery, free returns within 14 days and secure payments. For added peace of mind, it partners with Zing Cover to provide access to specialist watch insurance, including personalised quotes and automatic revaluations.