Lazada

**Lazada Group Description**

Founded in 2012, Lazada Group is Southeast Asia’s premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As the regional flagship of Alibaba Group since 2016, Lazada connects consumers to a diverse range of brands and sellers through advanced technology, extensive logistics, and secure payment solutions. With ambitions to serve 300 million customers by 2030, the platform boasts the largest selection of products, from fashion to electronics and home appliances.

LazMall, launched in 2018, serves as Southeast Asia's largest virtual mall, showcasing over 32,000 brands and ensuring 100% product authenticity with rapid delivery and a 15-day return policy. The Lazada Marketplace, initiated in 2013, empowers retailers with access to millions of customers, offering tailored services and robust analytics. Additionally, Lazada’s cross-border capabilities allow local brands to reach international markets, making shopping seamless and accessible through Alibaba's cutting-edge technology and logistics network.