Prince Outdoor

Prince Outdoor, established in 1963, is a renowned outdoor sports retail brand located on Nanchang Road. Initially a small sports goods store, it evolved during the 1970s as the climbing trend gained traction, leading to the production, wholesale, and retail of various mountaineering gear. The brand’s signature climbing shoes have achieved remarkable sales of 5,000 pairs annually, becoming a staple across Taiwan's climbing market.

In the 1980s, Prince Outdoor expanded its offerings to include skiing equipment, marking its place as the only retail store of its kind in Taiwan. Today, it stands out not just as a pioneer but as a leader in outdoor and winter sports gear. The brand emphasizes quality and expert knowledge, with its current leadership comprising members who are seasoned mountaineering gear specialists and certified ski instructors.

Offering an extensive range from climbing equipment to skiing accessories, Prince Outdoor remains committed to serving outdoor enthusiasts, continuously enhancing its reputation through recommendations from countless professionals in the industry.