Private Luxury is a B2B, white-label booking and stay-management service specializing in high-end private villas and alpine chalets. The company connects travel agents, concierges, client representatives, and property owners with a curated collection of holiday homes in Courchevel, Megève, Saint-Tropez, and Ibiza. Its portfolio features properties selected for their quality, design, comfort, premium locations, and amenities, serving both winter stays in the French Alps and summer escapes in the Mediterranean.

Private Luxury supports partners throughout the booking and guest journey. Its services include villa and chalet searches, guest management, seasoned hospitality staff, and on-the-ground assistance with arrangements such as transfers, beach clubs, ski instructors, children’s activities, helicopter flights, fireworks, and yacht charters. Guests can also access in-villa wellness experiences, including private yoga, massages, and beauty treatments. Local destination teams provide community knowledge and help coordinate personalised itineraries. A digital platform streamlines enquiries, proposals, contracts, signatures, stay management, and expenses. Private Luxury also invites travel professionals to join its agent programme and property owners or managers to list their homes.