ProCharity is a platform that connects non-profit organizations with skilled professionals who are willing to volunteer their time and expertise. Established in 2017 by the Friends Foundation and Mastercard, ProCharity allows professionals to contribute their specialized knowledge and experience to address the specific needs of these organizations. By volunteering as intellectual volunteers, these individuals help non-profits tackle tasks that may be challenging for their regular staff members.

In return, the organizations benefit from qualified practical assistance in solving their accumulated problems. The platform enables non-profits to find helpers, volunteers to contribute their skills and experience, and partnering companies to enhance employee loyalty and integrate philanthropy into their processes. Using ProCharity is simple: non-profits post tasks related to marketing, legal services, strategic consulting, finance, training, design, IT, photography, and translation, among others.

Volunteers then respond to tasks that interest them, and the foundation selects the suitable candidates. Volunteers receive virtual points for completing tasks, which they can exchange for valuable bonuses from project partners, along with feedback from the foundation. ProCharity is all about professionals sharing their skills and expertise with non-profit organizations while growing together.

It is about expanding the professional network of foundations and entrusting unresolved tasks to individuals who can handle them quickly, efficiently, and selflessly. It is about companies that are committed to changing the philanthropic climate in the country, supporting and rewarding the work of intellectual volunteers, and providing informational support to the platform and specific projects. ProCharity is all about intellectual philanthropy – a new and promising phenomenon for Russia that we believe will shape the future!