Profi

Its website and media services help farmers, machinery enthusiasts and industry professionals keep up with equipment, technology and practical developments in agriculture. Coverage includes current land technology news, tractor and machinery tests, field reports, technical guidance, farm management and features from around the world. Readers can explore evaluations of tractors, harvesters, implements, forestry equipment and other products, alongside advice on topics such as machinery maintenance, planning and work practices.

profi also offers videos, including product demonstrations, practical tests and exclusive content for subscribers. Its digital tools include the profi Assistant, which draws on knowledge from the publication’s archive to help users find relevant information. The brand provides a newsletter, magazine archive, subscription services, an online shop and a job marketplace. Its website also features a machinery brand directory and coverage of agricultural exhibitions. Through these offerings, profi combines specialist reporting, product information and practical resources for people interested in modern farming and agricultural equipment.