PROGRE

PROGRE is a Japanese fishing tackle brand operated by PROGRE Co., Ltd., founded in 2019 and based in Munakata, Fukuoka. The company develops, manufactures, and sells specialist fishing gear, with a focus on equipment for squid, horse mackerel, and cutlassfish fishing. Its product range also serves light-game anglers targeting species such as rockfish and includes tackle for snapper fishing.

For squid fishing, PROGRE offers egi lures, squid jigs, and droppers, including products designed for ikametal and omorig fishing. Its cutlassfish selection features tenya rigs and related tackle, while its snapper range includes one-tenya equipment. For light-game fishing, the brand produces soft lures, jigheads, and floats, including its Aji Milk and Mega Milk soft-bait lines and Bug Bullet jigheads. Accessories and connecting components, such as swivels and a jighead remover, round out the catalogue.

PROGRE also shares product information, fishing reports, and usage examples through its website and social media, alongside updates on new releases and fishing events.