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Hex Code
Color name
RGB
HSL
CMYK
#413214
Camouflage
65, 50, 20
40, 53, 17
0, 23, 69, 75
#FFD900
School bus Yellow
255, 217, 0
51, 100, 50
0, 15, 100, 0
#F4F6FD
Selago
244, 246, 253
227, 69, 97
4, 3, 0, 1
Lazada Group, founded in 2012, is Southeast Asia's premier eCommerce platform, operating in six countries including Indonesia, Malaysia, and Thailand. As a part of the Alibaba Group since 2016, Lazada leverages cutting-edge technology and logistics to provide a seamless shopping experience, aiming to serve 300 million customers by 2030.
Their flagship service, LazMall, launched in 2018, connects shoppers with over 32,000 leading brands, guaranteeing 100% product authenticity and fast delivery. Additionally, the Lazada Marketplace enables retailers to access millions of potential customers, providing a comprehensive suite of services such as secure payments and marketing analytics across 18 diverse categories, including health & beauty, fashion, and home appliances.
Lazada also facilitates cross-border commerce, introducing Southeast Asian consumers to international brands and allowing homegrown sellers to reach a global audience. With a strong focus on logistics, technology, and secure payment solutions, Lazada is redefining retail in the region while continually enhancing customer engagement and shopping convenience.
Brand industry
E-commerce and Shopping
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The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.
