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Hex Code
Color name
RGB
HSL
CMYK
#BB3C11
Rust
187, 60, 17
15, 83, 40
0, 68, 91, 27
#630000
Rosewood
99, 0, 0
0, 100, 19
0, 100, 100, 61
#FFD833
Bright Sun
255, 216, 51
49, 100, 60
0, 15, 80, 0
Lazada Group, established in 2012, is the premier eCommerce platform in Southeast Asia, serving a diverse customer base across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Leveraging cutting-edge technology, robust logistics, and secure payment systems, Lazada connects millions of consumers with a vast selection of products and brands, aiming to serve 300 million customers by 2030.
The platform features LazMall, Southeast Asia's largest virtual mall, showcasing over 32,000 international and local brands with guarantees of product authenticity, fast delivery, and a 30-day return policy. Lazada Marketplace offers retailers access to millions of new customers and provides essential services like payment solutions and marketing analytics, with a variety of products across 18 categories including health and beauty, fashion, and home appliances.
Additionally, Lazada’s cross-border initiative opens up opportunities for international brands to reach Southeast Asian consumers, supported by Alibaba’s advanced technology and logistics network. Together, these elements define Lazada as a leader in the eCommerce revolution in the region.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: a logo and an icon. Download as SVG, transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #BB3C11, #630000 and #FFD833.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.
