Promoly is a music-promotion platform that helps record labels, artists, and music publicists send pre-release campaigns to DJs, radio contacts, bloggers, and journalists. Since 2014, thousands of customers have used the service to manage music promotion and understand how recipients engage with their releases.

Users upload audio, artwork, and release details, then choose their own contact lists or reach named tastemakers who have requested music in specific genres. Promoly tracks opens, plays, downloads, ratings, and replies in real time. Campaigns can require written feedback before a download is unlocked, and automated reminders can follow up with contacts who have not listened or downloaded. Results are collected in shareable reports for artists, labels, or PR teams.

The platform also offers sender profiles with distinct names and logos, AI tools for drafting release copy and working with campaign data, and smartlinks and pre-saves to support release launches. Event campaigns can promote gigs, festivals, and label nights with ticket, venue, and lineup information. Promoly offers self-serve plans, including a free trial.