ProParents is a parenting brand that helps families with children aged 0–10 turn child-development research into practical daily guidance. Its app offers one age- and stage-matched activity each day, typically designed to take about ten minutes, alongside milestone tracking across language, movement, thinking and social development. Parents can also use an AI parenting assistant, create daily plans with reminders, and explore short insights and activities suited to their child’s needs.

The brand’s guidance draws on resources including CDC milestone information, American Academy of Pediatrics guidance, Harvard Center on the Developing Child research, CASEL and the Gottman Institute. ProParents also provides free online tools and checks covering milestones, sleep, screen time, school readiness, temperament, nutrition and phone safety, plus printable resources such as visual timetables and kids’ meal plans. Other offerings include developmental assessments, parenting videos, a blog, a free science-based course with Hinglish lessons and meet-ups, and one-to-one video consultations with a parenting coach.