PSignite is a brand that focuses on delivering innovative solutions in the consumer packaged goods (CPG) industry. With a strong emphasis on data science and local knowledge, PSignite aims to increase trade spend efficiency and boost ROI for organizations. Their team of experts, with decades of experience in Salesforce development, provides real-time visibility into performance, ensuring customer success is always their top priority.

PSignite understands that each client has unique requirements when it comes to trade promotion optimization, and that's why they seamlessly integrate with Salesforce. This integration allows for highly configurable solutions without complex coding, making it easier for clients to measure success based on their specific metrics. Additionally, their partnership with Salesforce's extensive ecosystem ensures access to expertise and tailored solutions for the consumer goods industry.

The PSignite team, led by CEO Mike Mellin, is guided by a common core of values, including innovation, trust, integrity, and continuous improvement. With their ready-to-use trade promotion optimization paired with Salesforce Customer 360, PSignite offers a comprehensive solution to help organizations grow revenue profitably