The Public Sector Marketing Institute is a leading brand that specializes in providing expert, accredited, and practical training to professionals in the public sector. With a strong focus on digital marketing and social media, their training programs are designed to elevate the standard of digital communications globally in governments and public sector agencies.

Led by CEO Joanne Sweeney, who has extensive experience in the field of communications, the institute offers a wide range of courses, masterclasses, workshops, and webinars. From their Social Media Diploma and Digital Crisis Comms Certificate to their Digital Marketing Workshop and Social Media Bootcamp, they cover all aspects of digital marketing and social media.

In addition to their training programs, the Public Sector Marketing Institute also offers services such as speaking engagements, coaching, and consulting. They have published several books, including "Public Sector Marketing Pro," which was named one of the best new PR books of 2020.

With a commitment to excellence, accreditation, and staying up-to-date with the latest industry practices, the institute ensures that their members and students receive top-quality training and resources. They work with a range of partners and have a dedicated Learning Hub that provides access to expert case studies, masterclasses, and digital marketing and social media strategy resources.

Although they previously hosted in-person events and masterclasses, the institute now focuses on online-only events and training due to public health guidance. As a brand, the Public Sector Marketing Institute strives to empower public sector professionals to effectively communicate and deliver public services through social media and digital platforms.