Publisher Ads provides Amazon advertising management and optimisation software designed specifically for book publishers and authors using Kindle Direct Publishing (KDP). The platform helps customers launch, monitor and improve Sponsored Products campaigns across their catalogues, with tools for managing multiple Amazon Ads accounts through one subscription.

Users can create campaign stacks for individual books with a single click, including keyword, automatic and product-targeting campaigns. AI-generated keyword research draws on book listings, while search-term mining helps identify effective queries to scale and unproductive ones to exclude. Publishers can review suggested actions before applying them, adjust bids within chosen limits and set overspend stop-loss controls.

Reporting focuses on profitability as well as advertising cost of sales, with break-even-aware insights, book-level performance, portfolio summaries and campaign-health suggestions. An AI feature can answer questions about a connected advertising account. Publisher Ads charges a monthly software fee, with pricing based on combined advertising spend above an included allowance; Amazon ad spend itself is separate. The service offers monthly and annual billing options.