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Hex Code
Color name
RGB
HSL
CMYK
#30B0E7
Picton Blue
48, 176, 231
198, 79, 55
79, 24, 0, 9
#003298
Smalt
0, 50, 152
220, 100, 30
100, 67, 0, 40
#74CAE3
Aquamarine Blue
116, 202, 227
194, 66, 67
49, 11, 0, 11
Lazada Group, founded in 2012, is the leading eCommerce platform in Southeast Asia, operating in six countries including Indonesia, Malaysia, and the Philippines. As a part of the Alibaba Group since 2016, Lazada combines advanced technology, logistics, and payment systems to enhance the retail experience. With the mission to connect a diverse region, Lazada offers the largest selection of brands through its platforms, including LazMall and Lazada Marketplace.
LazMall features over 32,000 international and local brands, guaranteeing product authenticity and expedited delivery. The Marketplace empowers retailers with access to millions of potential customers, offering comprehensive services like secure payments and customer support across various categories such as health & beauty, fashion, and home appliances. Additionally, Lazada's cross-border operations facilitate international trade, enabling Southeast Asian brands to reach global consumers with efficient logistics.
With a commitment to innovation and customer experience, Lazada is set to redefine eCommerce in the region
Brand industry
E-commerce and Shopping
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Year founded
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How do I download the Lazada logo?
The Lazada logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #30B0E7, #003298 and #74CAE3.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.