Pulsar-Optic is an online retailer and official dealer of Pulsar night-vision and thermal-imaging equipment. Its range serves experienced users and professionals working in fields such as hunting, wildlife observation, night photography and video, and search and rescue. The store offers thermal and digital night-vision riflescopes, including models with rangefinders, image-intensifier-based sights, clip-on devices, night-vision goggles, monoculars, thermal binoculars, and video recorders. Customers can also find batteries, chargers, mounts, infrared illuminators, cables, adapters, replacement parts, and protective cases and accessories.

Pulsar-Optic provides product consultations, delivery across Russia, and official warranties on the goods it sells. The site also lists warranty and repair information, answers to common questions, product videos, and night-sight rental. The retailer states that delivery within Russia is free regardless of order value and that customer service operates around the clock, while its published contact hours are daily from 9 a.m. to 8 p.m. Based in Mytishchi, the store supports customers by phone and email and positions knowledgeable service as an important part of the buying experience.