P Aura
@pureaura.in
Finding good products for sensitive baby skin is hard. But PureAura's wipes & shampoo have been amazing so gentle and they smell so fresh.
P Aura's Company Logos
P Aura's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#0F4F40
Eden
15, 79, 64
166, 68, 18
81, 0, 19, 69
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
#FFF1E3
Serenade
255, 241, 227
30, 100, 95
0, 5, 11, 0
About P Aura
Pure Aura is a dedicated baby care brand that seamlessly blends the wisdom of Ayurveda with the latest advancements in technology. Founded by Sagar Setia, the brand emerged from a heartfelt need for safe, gentle, and nurturing products for infants. Recognizing the delicate nature of baby skin, Pure Aura prioritizes purity and safety, crafting formulations that are free from harmful chemicals and infused with natural goodness.
Their product line includes a wide array of essentials such as face and body care, everyday items, and specially curated combos, all designed to protect and nourish babies’ sensitive skin. Co-Founder Shipra Mishra brings her expertise in brand-building and consumer insights to ensure that Pure Aura not only meets but exceeds the aspirations of modern parents. The brand's mission is to provide solutions for common parenting challenges, supporting both mothers and their little ones through high-quality, love-infused products.
At Pure Aura, the belief is simple: every baby deserves the purest care possible
Brand industry
Health
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Year founded
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