Unclaimed brand
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Hex Code
Color name
RGB
HSL
CMYK
#E61C1C
Alizarin Crimson
230, 28, 28
0, 80, 51
0, 88, 88, 10
#FF8763
Salmon
255, 135, 99
14, 100, 69
0, 47, 61, 0
#212121
Mine Shaft
33, 33, 33
0, 0, 13
0, 0, 0, 87
**Brand Description: Lazada Group**
Founded in 2012, Lazada Group stands as Southeast Asia's leading eCommerce platform, reaching customers across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a pioneer in the retail revolution, Lazada connects a diverse customer base through robust technology, comprehensive logistics, and secure payment solutions. Since becoming part of the Alibaba Group in 2016, Lazada has harnessed advanced technology to enhance the shopping experience, making retail smarter and more engaging.
Lazada offers a vast selection for consumers, featuring LazMall, a premier virtual mall launched in 2018, which boasts over 32,000 international and local brands, ensuring product authenticity and fast delivery. The Lazada Marketplace enables retailers to tap into millions of customers with support services that enhance sales across various categories, including health and beauty, fashion, and home appliances. Additionally, Lazada's cross-border initiative connects Southeast Asian consumers with global brands, showcasing a diverse product range delivered swiftly, thanks to Alibaba's unparalleled logistics. With a vision to serve 300 million customers by 2030, Lazada continues to redefine eCommerce in the region.
Brand industry
E-commerce and Shopping
Company type
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Year founded
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How do I download the Lazada logo?
The Lazada logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #E61C1C, #FF8763 and #212121.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.