Rådet for sund mad is a Danish brand dedicated to promoting healthier eating habits for all. They aim to mobilize efforts for a national initiative on healthy food and meals. With a focus on the intersection of food, meals, and health, Rådet for sund mad provides various initiatives, current information, and valuable insights through their website.

They offer a wealth of knowledge on weight status, food habits, and meal practices among Danes, based on comprehensive research conducted from 2000 to 2022. The brand also brings together stakeholders in three key programs: Generation Sund, Danskernes madvaner (Danish food habits), and Måltider som velfærd (Meals as welfare). Rådet for sund mad strives to make healthy food more accessible, evidenced by their collaboration with partnership projects like Gør sund mad til barnemad (Make healthy food for children) and events such as the Sunde Børn konferencen 2023 (Healthy Children Conference 2023).

Explore their valuable resources, become a member to join their coordinated efforts, and stay informed about their initiatives through their newsletter