Rainmaker

Rainmaker is a data and campaign platform from Infiniscene designed to help businesses manage video game influencer marketing. It brings together industry-wide live-streaming data, creator discovery, campaign distribution, and reporting, reducing reliance on spreadsheets and multiple tools. Rainmaker tracks activity across Twitch, YouTube, and Facebook, with historical data spanning several years. Search tools and filters help teams find streamers, games, and communities relevant to their campaigns, while creator and game profiles provide detailed performance statistics sourced directly from the platforms.

Businesses can use Rainmaker to distribute game keys, in-game items, partner or affiliate access, and physical goods to creators. Campaign tools support application filtering and automated approvals, with platform account logins helping verify applicants. Automated reports show how much content campaigns generate and which creators drive interest. The platform also offers branded creator portals for sharing news, distributing products, and reporting on program content. Rainmaker provides campaign services, data for research and media stories, and custom program options. Companies can request a demo or sign up to access its services.