Rain or Shine Mamma
@rainorshinemamma.com
Live simply. Go outside often. Be kind to the Earth. Welcome, my friend! I’m so glad you found me. I’ve practiced the Nordic art of friluftsliv, or open-air life, my entire life and advocated for connecting children with nature for well over a decade. This site is a digital hub of my experience, a place...
Rain or Shine Mamma's Company Logos
Rain or Shine Mamma's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#627C83
Pale Sky
98, 124, 131
193, 14, 45
25, 5, 0, 49
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#46403C
Masala
70, 64, 60
24, 8, 25
0, 9, 14, 73
About Rain or Shine Mamma
Rain or Shine Mamma, founded by Linda Åkeson McGurk, is a vibrant platform dedicated to advocating for outdoor play and fostering a deep connection between children and nature. As a Swedish-American author, Linda’s mission is to inspire families to embrace a more sustainable and open-air lifestyle. The brand promotes the philosophy that there’s no such thing as bad weather, only inappropriate clothing, encouraging people to enjoy the outdoors year-round.
Through her blog and bestselling books, including *There’s No Such Thing as Bad Weather* and *The Open-Air Life*, Linda has engaged a global audience of parents, educators, and outdoor enthusiasts. The brand's web shop features signed copies of these books, along with carefully curated outdoor gear and resources designed to enhance family adventures.
Rain or Shine Mamma is not just about getting kids outside; it's about cultivating joyful memories through experiences like hiking, foraging, and playing outdoors. Join Linda in embracing the beauty of nature and leading a life connected to the land.
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