RATA
@ratalove.com
RATA is a contemporary luxury lifestyle brand founded in 2023 by Pratiksha Tandon in Gurugram, India. We create whimsical, hand-beaded jewellery and accessories that blend storytelling, craftsmanship, and contemporary design. At RATA, every piece begins with a bead and becomes a story. Our work challenges traditional lifestyle products by weaving emotion, nature, and artisanal expression into every object. Each item is crafted by hand, merging time-honoured techniques with a playful and poetic vision.
RATA's Company Logos
RATA's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#F4C100
Amber
244, 193, 0
47, 100, 48
0, 21, 100, 4
#F6F2E9
Ecru White
246, 242, 233
42, 42, 94
0, 2, 5, 4
#242424
Mine Shaft
36, 36, 36
0, 0, 14
0, 0, 0, 86
About RATA
**Rata Brand Description**
Rata is a luxury lifestyle brand founded in 2023 by Pratiksha Tandon, dedicated to celebrating handcrafted artistry through exquisite beaded jewelry and accessories. With a mission to transform everyday moments into beautiful experiences, Rata plays with intricate designs that merge traditional craftsmanship with contemporary aesthetics. Each piece, like the Bloom Lady Rose Studs and the Bloom Passionflower Ring, embodies the rich elegance of natural flowers, intricately woven using vibrant glass beads, nylon thread, and assorted materials.
Rata’s collection also features captivating items such as the Bloom Pink Gazer Earrings and the Lotus Pond Bracelet, each expertly crafted to reflect the beauty and symbolism of their floral inspirations. Through techniques like hand weaving, crochet, and wire artistry, Rata creates unique, wearable art that resonates with both fashion-forward individuals and those who appreciate the intricacy of handcrafted design. At Rata, every piece tells a story of love, creativity, and the celebration of life's beauty, encouraging everyone to "Make Everyday Bead-e-ful!"
Brand industry
E-commerce and Shopping
Company type
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Year founded
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