Reach is a performance marketplace connecting brands with short-form video creators, known as clippers. Powered by Whop, it helps brands grow through creator-made content while charging only for verified views. Brands can launch campaigns by setting a budget, rate per thousand views, content brief, and source assets. Whop-verified creators then adapt and post clips on TikTok, YouTube Shorts, Instagram Reels, and X. Reach tracks views through a live dashboard, and campaign spending stays within the brand’s cap.

Creators can browse campaigns, choose source material and rates that suit them, publish clips, and submit post URLs for tracking. Earnings are based on verified views, with no invoicing or direct payment chasing. Reach also offers campaign support, content requirements and approval controls, bot detection, and human review of suspicious submissions; flagged payouts are paused during review. The platform reports completed campaigns for clients including Braeden, Silky, and Arky, with published view and spending figures.